Frequently Asked Questions

The Cloud Collection was formulated specifically for sensitive, reactive, and eczema-prone skin, but works beautifully for all skin types. Every formula uses therapeutic-level concentrations (2-5x higher than commercial products) that deliver real results while remaining gentle. Family testing across ages 5-84 has proven these formulas work. Always patch-test new products, but know these were created for the most sensitive skin.

Yes, all Cloud products use a subtle cozy cashmere fragrance at skin-safe levels—think warm and comforting, never overpowering. All fragrances are used at concentrations safe for sensitive skin. CloudVeil™ also contains this gentle cashmere scent to mask the natural hemp oil aroma. If you're particularly fragrance-sensitive, we recommend starting with a patch test to ensure your skin tolerates it well.

Most Cloud products are formulated body-first but can be used on the face if your skin tolerates them well. CloudWrap™ in particular has been used successfully on facial eczema. Exception: CloudVeil™ is body-only and should not be used on the face—it's specifically formulated for friction-prone body areas. Always avoid eyes and broken skin. If you have very reactive facial skin, patch-test on your jawline first. Many testers use Cloud products (except CloudVeil) everywhere—these formulas were created to be safe enough for the most sensitive skin.

Start with the Cloud essentials: CloudWash™ or CloudBar™ for gentle daily cleansing, and CloudWrap™ for daily moisture and barrier repair. This duo covers your core needs. If you have specific concerns, add CloudVeil™ for chafe-prone areas, CloudGlaze™ for in-shower hydration sealing, or CloudGlow™ when you want radiant, even-toned skin. CloudWrap™ is the hero product—it's what started everything and what keeps eczema at bay.

CloudWash™ is a rich, non-foaming cream cleanser perfect for very dry or eczema-prone skin that needs maximum gentleness. It conditions as it cleanses and rinses clean without any stripping. CloudBar™ is a syndet (synthetic detergent) bar that creates a soft, creamy lather—more satisfying if you like a traditional cleansing experience with bubbles, but still ultra-mild. Choose CloudWash if your skin is extremely sensitive or you prefer no foam; choose CloudBar if you want that classic clean feeling with gentle bubbles. Both are SLS-free and safe for sensitive skin.

CloudGlaze™ is applied in the shower on soaking-wet skin to seal in water and create a micro-moisture barrier—it's your in-shower moisturizer that often eliminates the need for post-shower lotion. CloudWrap™ is your intensive barrier repair cream applied to damp skin after bathing—it's thicker, richer, and specifically formulated to repair compromised barriers and calm eczema. Use CloudGlaze for everyday moisture-locking convenience; use CloudWrap when your skin needs serious repair and protection. Many people use both: CloudGlaze in the shower, then CloudWrap on particularly dry areas.

Use CloudWrap™ daily on damp skin immediately after bathing—this is when it works best, trapping water in your skin. For active eczema or very dry patches, you can apply it twice daily or as needed. The formula was designed for constant use without any negative effects. In fact, consistent daily use is what keeps skin barriers strong and eczema flares from returning. Think of it as your skin's daily armor, not an occasional treatment.

Here's the ideal Cloud flow: 1. Cleanse with CloudWash™ or CloudBar™ in the shower. 2. Seal with CloudGlaze™ on wet skin while still in the shower (optional but amazing). 3. Moisturize with CloudWrap™ on damp skin immediately after toweling off—this is the most important step. 4. Protect with CloudVeil™ on any friction-prone areas (thighs, under-breast, etc). 5. Glow with CloudGlow™ for radiance and tone evening (can be used alone or over CloudWrap™). Not every step, every day—build what works for your skin.

Cloud products contain therapeutic-level concentrations of active ingredients—typically 2-5x higher than commercial products. This isn't about following trends; it's about efficacy. The formulas emerged from embodied need rather than market research. Every ingredient earns its place at a concentration that actually works. You're getting professional-grade formulations at therapeutic strengths, which is why the results are so dramatic compared to typical body care products.

All water-containing Cloud products use Optiphen Plus, a broad-spectrum preservative system that's paraben-free and formaldehyde-free. Additionally, Vitamin E (tocopherol) is used as an antioxidant to protect oils and butters from oxidation—but this is NOT a preservative for the water phase. Proper preservation is essential for safety, and all Cloud products are preserved to cosmetic industry standards. Products are also formulated with proper sanitization procedures and same-day filling protocols.

CloudWrap™ was specifically created to address stubborn eczema, and has shown remarkable results in real-world family testing. Multiple family members (ages 5-84) now refuse to use other products after experiencing dramatic skin improvements. The formula focuses on barrier repair with cupuaçu butter (which can hold 240% of its weight in water), aloe vera, panthenol, oat protein, and allantoin at therapeutic concentrations. While we can't make medical claims, the real-world testing has been extremely compelling. If you have eczema, CloudWrap™ should be your starting point.

We formulate gently with pregnant and nursing users in mind. However, everyone's pregnancy is unique. We strongly recommend consulting with your OB-GYN, midwife, or healthcare provider and sharing our complete ingredient lists (available on each product page and our Ingredients Directory) before use. Your clinician knows your specific health situation and can give personalized guidance we cannot provide. All ingredients are cosmetic-grade and commonly used in body care, but your doctor should make the final call.

Full INCI ingredient lists are available on every product page, and we maintain a comprehensive Ingredients Directory that explains what each ingredient does, why we use it, and its role in the formula. Complete transparency is non-negotiable. You should know exactly what you're putting on your skin and why each ingredient is there. If you have questions about any specific ingredient, reach out directly.

Use: Wet the bar and your skin, then lather directly onto your body or use with a loofah if you prefer more foam. The bar creates a soft, creamy lather (not big bubbles) and feels more like a solid shower cream than traditional soap. Massage over skin and rinse. Storage: This is crucial—let the bar dry completely between uses on a well-draining soap dish (slatted wood or elevated metal work best). Never leave it in standing water or it will soften and dissolve faster. Proper drying between uses extends the bar's life significantly.

CloudWash™ is a non-foaming cream cleanser by design. It cleanses through ultra-mild surfactants (decyl glucoside and coco betaine) and conditioning emollients rather than aggressive foaming agents. The lack of foam doesn't mean it's not cleaning—it means it's cleaning gently without stripping your skin. The creamy, cushiony texture conditions while it cleanses, leaving skin soft and hydrated instead of tight and dry. Once you experience the spa-like feel and how your skin responds, you won't miss the bubbles. Perfect for eczema-prone or very sensitive skin.

Usually no! CloudGlaze™ is designed to seal hydration into your skin while you're still in the shower, often eliminating the need for post-shower lotion. Apply it to soaking-wet skin, massage as it melts over your body, let it sit for about a minute to form that micro-moisture barrier, then rinse lightly (or not at all). Pat dry and your skin stays soft, smooth, and sealed. If you have extremely dry skin or it's winter, you might still want CloudWrap™ on particularly dry areas, but most people find CloudGlaze™ is enough on its own. It's your in-shower moisturizer.

Timing and technique are everything: Apply CloudWrap™ to slightly damp skin immediately after bathing—don't towel completely dry first. This traps water in your skin and allows the rich formula to spread easily without using too much product. The cupuaçu butter, BTMS-50, and humectants work together to seal that water in. Massage it in thoroughly and let it absorb for 30-60 seconds before getting dressed. Despite being thick and buttery in the jar, it absorbs beautifully on damp skin without greasiness. This application method on damp skin is key to getting the best results.

CloudVeil™ is your anti-chafe, anti-friction essential. Apply it anywhere prone to sweat and friction: inner thighs, under-breast area, between toes, underarms, or any skin folds. It creates a dry, silky-matte barrier with silica microspheres, arrowroot powder, and tapioca starch that reduces friction and prevents irritation. Unlike traditional anti-chafe products that feel greasy or sticky, CloudVeil™ finishes completely powder-soft. Perfect for exercise, hot weather, dresses without shorts, or all-day comfort. It's fragrance-free so it won't compete with other products. Apply after CloudWrap™ or CloudGlow™ for layered protection.

Definitely glow, not glitter. CloudGlow™ is an illuminating barrier veil that enhances your natural radiance while also delivering real skincare benefits. It contains niacinamide for tone-evening and barrier support, meadowfoam oil for silky absorption, and squalane for lightweight hydration. The finish is luminous and radiant—think "lit from within" or "filtered skin"—not sparkly or glittery. Apply to clean, slightly damp skin on your face, neck, or body. It can be worn alone for a natural glow or under makeup as a radiant primer. The serum-balm hybrid texture melts in like silk with a dry-touch finish.

Absolutely! CloudGlow™ layers beautifully. For maximum moisture plus glow, apply CloudWrap™ first on damp skin for deep hydration and barrier repair, let it absorb, then apply CloudGlow™ over top for the illuminating finish. For everyday glow, CloudGlow™ can be used alone on clean, damp skin. For special occasions or photos, the CloudWrap™ + CloudGlow™ combo gives you both deep nourishment and that radiant, filtered look. On the face, CloudGlow™ can go under makeup or be worn alone for a no-makeup makeup look.

Yes, if your facial skin tolerates it well! Both are formulated with SCI (sodium cocoyl isethionate) and other ultra-mild surfactants that are gentle enough for sensitive skin. CloudBar™ creates a soft lather and can work well for normal-to-oily facial skin. CloudWash™ is particularly good for dry or eczema-prone facial skin since it's non-foaming and extremely conditioning. Always patch-test on your jawline first if you have reactive facial skin. Many testers use these products head-to-toe successfully, including on faces with eczema. Remove eye makeup separately and rinse thoroughly.

These serve completely different purposes! CloudGlaze™ is an in-shower hydration sealer—you apply it to soaking-wet skin in the shower to trap moisture, creating a barrier that often eliminates the need for post-shower lotion. It's about hydration and convenience. CloudGlow™ is an illuminating glow veil with niacinamide—it provides radiance, evens skin tone, and creates a luminous finish. CloudGlaze is functional moisture, CloudGlow is radiant skincare. You can use both: CloudGlaze in the shower for hydration, then CloudGlow after for glow.